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Apollo plans and prices
Every seat on an account must be on the same plan. Basic and Professional have a 14-day trial; after it, you can stay on the free plan with no time limit.
| Plan | Billed annually | Billed monthly | Credits |
|---|---|---|---|
| Free | $0 | $0 | 1,200 per seat per year (100 a month) |
| Basic | $49/seat/month | $59/seat/month | 30,000/seat/year annually; 2,500/seat/month monthly |
| Professional | $79/seat/month | $99/seat/month | 48,000/seat/year annually; 4,000/seat/month monthly |
| Organization | $119/seat/month (min 3 seats) | Annual only | 72,000/seat/year |
What a credit buys
- Exporting a net-new person with a verified email to CSV uses 1 credit; exporting contacts you already saved is free.
- Mobile numbers cost credits and are never refunded; office phone numbers found with an email request cost no extra credits.
- Credits for verified emails that bounce within 30 days are refunded if you sent through Apollo.
- Apollo shows the credit cost per data type inside the app, not on its public pages.
- Credits are pooled across the team, reset each billing cycle and do not roll over.
Cost per credit
If you use every credit, Apollo costs about 2 to 2.5 cents per credit on the paid plans.
| Plan | Yearly cost per seat | Credits per year | Per credit |
|---|---|---|---|
| Basic, annual | $588 | 30,000 | $0.0196 |
| Basic, monthly | $708 | 30,000 | $0.0236 |
| Professional, annual | $948 | 48,000 | $0.0198 |
| Professional, monthly | $1,188 | 48,000 | $0.0248 |
| Organization (3 seats) | $4,284 | 216,000 | $0.0198 |
Contract terms to know
- Monthly plans can be cancelled anytime; cancellation takes effect at the end of the term.
- Annual plans are paid up front and cannot be downgraded mid-cycle.
- Add-on credits renew automatically every cycle until removed.
- Data is for internal business use only.
Using Apollo with Sales Navigator
Sales Navigator is better at finding the right people (50+ filters on LinkedIn's own profiles); Apollo is better at contact details. Many teams use both: build the list in Sales Navigator, then enrich it.
LinkedIn has no CSV export of Sales Navigator searches. Routes into a contact tool: LinkedIn's CRM sync (Advanced Plus only), the vendor's own extension (Lusha saves Sales Navigator tables in batches of 25, Cognism exports leads to your CRM), saving leads one by one, or exporting the search with a Sales Navigator scraper and uploading the CSV for enrichment. LinkedIn's User Agreement prohibits scraping, including through browser plugins, so that route carries account risk; see the safety guide.
Related
Sources
Checked by hand on the dates shown. Vendors change plans, prices and limits without notice, so confirm on the linked page before you buy.
- Apollo.io pricing (checked 2026-10-20)
- Apollo Help: export contacts to CSV (checked 2026-10-20)
- Apollo Help: request contact data (checked 2026-10-20)
- Apollo Help: prospect on Sales Navigator with the extension (checked 2026-10-20)
- LinkedIn User Agreement (checked 2026-10-20)
Questions
How much does Apollo.io cost?
Basic is $49 per seat per month billed annually or $59 monthly; Professional $79 or $99; Organization $119 annually with a 3-seat minimum. There is a free plan with 100 credits a month.
Do Apollo credits roll over?
No. Apollo says unused credits expire at the end of each billing cycle, including add-on credits.
Is Apollo free?
Yes, there is a free plan with no time limit: 1,200 credits per seat per year, 2 sequences and Gmail-only mailbox connection.
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